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Check out our deep dive essays (and podcast episodes) diving into the online business status quo with actionable ideas designed to cut the BS.
Paying Your Team: What You Need to Know
This is an updated version of a post originally published on July 23, 2020. I often get asked how much people should be paying their…
How to Spot a Celebrity Entrepreneur
We’ve all been sucked in by great marketing and bought something we didn’t need. Here’s what you need to know about the 2021 celebrity entrepreneur – what to watch for an how to spot one in the wild.
The Basics of Capacity Planning
We’ve all been there. Things are going great, but then we realize that we’ve bitten off more work than we can chew. We’re slammed. Overwhelmed…
Inclusive Copywriting with Nailah Z. King
Things are changing. But has your marketing? And what about your copy? As a writer, I’m always learning and evolving, especially when it comes to…
Small, Simple & Sustainable: The Profitable Service Business
Small, Simple & Sustainable: The Profitable Service Business By Maggie Patterson All opinions in this post are my opinions and mine alone. Table of Contents…
Unpacking the Service Business Model: Coaching vs. Done For You
When I think back to some of the worst advice I’ve received over the years, it came from people who didn’t understand how to run…
Design Your Services: What’s the Right Offer for You & Your Clients?
If you’ve been in the online business world for more than six months, you’ve likely watched trends come and go about what type of service…
Taking a Responsible & Respectful Approach to Storytelling
People want to hear your stories, but in a respectful, responsible way. Here are some ideas on how to best approach storytelling for business.
Creating a Client Experience Based on Trust (Things Your Clients Wish You Really Knew)
When it comes to running a business we talk so much about marketing and sales, but what happens once someone becomes a client? After all,…