Solo Business Owners
The most common business advice doesn’t serve most business owners.
The narrative focuses on building something BIG by scaling and hiring a team, yet the reality is that 80% of the businesses in the US are sole proprietors.
Choosing to stay solo in your business is valid, and you’ve got countless ways to run your business. That starts with having the right foundational elements in place to build a simple and sustainable business.
This is what Staying Solo™ is all about.
What is Staying Solo?
Staying Solo is a framework designed to give you the foundation to build your service business in a way that works for YOU.
A business that truly serves you and supports your life.
Salary: Getting You Paid
You started a business to make money, so your salary should be the cornerstone of your business. It’s time for you to get paid consistently.
Space: Creating Capacity
To stay solo (and not drive yourself into the ground), you need to create time, energy and emotional space.
Strategy: Breaking the Income Ceiling
Avoid the dreaded income ceiling with smart strategies around your business, including packaging, delivery, industry and pricing.
Support: Gathering Your Squad
Being a solo business owner doesn’t mean you’re going it alone. Get the right support for your unique needs beyond coaching or courses.
Systems: Ditching Busywork
As a team of one, you need ways to maximize your time and cut the busy work—ditch complications with systems that simplify your life.
Seasons: Planning Practically
A big reason you started a business is flexibility, yet it’s easy to work too much. Plan in a way that serves you in the season you’re in.
The
Podcast
Growing a solo service business is tough.
It’s even harder when you’re bombarded with BS advice that steers you away from your values and why you started your business in the first place.
This is the podcast for solo creatives and consultants who want to remain as a team of one and have zero interest in the hustle and grind of typical business teachings.
Most podcasts for solopreneurs and freelancers, hosted by out-of-touch celebrity entrepreneurs who haven't offered one-to-one services in years, miss the mark on today's market realities.
Join me each week as I explore conventional business advice, why it may be harmful for you as a solo business owner and what to do instead.
Subscribe now for real talk to help you avoid burnout or the desire to entirely burn down your business to open a flower shop, book store, or cat cafe.
(Because those cats won’t pay the bills.)
Deep Dive:
Foundations for Solo Business Owners with Staying Solo
Check out these resources to learn more about each element of the Staying Solo framework so you can incorporate it into your business.
Staying Solo by Email
Are you sick of hyped-up trends and ready to hear the unvarnished truth about what it takes to remain a team of one?
That’s what the Staying Solo is all about. Each week, I share stories and strategies so you can focus on what matters, what works, and what you can ignore as a solo service business owner.
Here’s How We Support Solo Business Owners
BEST FOR:
Established service business owners making $75k or more per year.
A COMMUNITY FOR
solo, service-based business owners.
