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Check out our deep dive essays (and podcast episodes) diving into the online business status quo with actionable ideas designed to cut the BS.

The Myth of the Obsessed Entrepreneur

A lot of us started businesses because we wanted more freedom. More flexibility. More control over our time. More ability to work around our actual…

How Amanda Heyman Turned a Proven Offer Into a Consulting Business That Works for Her Life

Amanda had a proven offer — but wasn’t sure how to turn it into the right business model. Inside the Mastermind, she transformed it into a high-touch consulting offer, built the systems and foundation to support it, and created a flexible business that works around her life.

What If There’s Another Version of Success?

Ambition is literally defined by our desire for success, power and wealth. But what if those aren’t the things you’re most interested in having more…

The Money Goal Nobody Talks About: Comfy Money

What if we’ve been thinking about wealth all wrong? What if being wealthy isn’t just about how much you have, but what your money makes…

How Nicole Liloia Adapted to a Changing Market and Strengthened Her Revenue

Nicole’s established consulting business had hit a slowdown, and the strategies that used to work weren’t working anymore. Inside the Mastermind, she restructured her flagship offer, cut her launches in half, brought revenue back up, and created more space, better boundaries and less stress.

Enough Is a Radical Business Strategy

Deciding what’s enough might be one of the most radical things you can do. Not just as a business owner, but as a human being.…

The Offer Dream Team: Your Easy Yes and Next Yes Offers

The ’90s Chicago Bulls. The Spice Girls. The Golden Girls. Whatever your idea of a dream team, none of them became iconic by having everyone…

How to Make Your Offers POP (A Framework)

If you’re building your offers by deciding how many calls to include and whether to throw in Slack access, you’re starting in the wrong place.…

The Real Reasons Your Offers Aren’t Selling

An offer not selling is one of the quickest ways to send a business owner into a spiral. Suddenly, you’re questioning your pricing, positioning, marketing,…