Trust and Business
Mid-Year Goals Review: Refresh, Reflect and Reset
Here we are, nearly halfway through 2024. How does that make you feel? Some of you are probably excited because it’s summer. Others are thinking, “WTF, how is that possible?” And some of you might not even know how to feel. Whatever your reaction, it’s time for a fresh new game plan for the rest…
The Growth Path for Micro Agency Owners
Every business owner knows that growth is never linear. Sometimes, it’s so far from a straight line that you wonder if you’re doing something wrong. In this episode, we’re looking at the messy and momentous growth path for micro agency owners. Starting and growing a micro agency is one of the most rewarding and challenging…
Does NLP Work for Coaching? What You Need to Know with Kathleen Oh
In this episode, we’re exploring the world of Neuro-Linguistic Programming (NLP) and its use in the online business and coaching world, with a focus on what you, as a consumer, need to be aware of. I’m joined by Kathleen Oh, a coach trained as a Master Practitioner in NLP, to get her perspective on its…
How We Closed for 57 Days in 2022
Back in late 2021, I made a decision that changed my business. I decided that starting in January 2022, our office would be closed on Fridays. This decision was made in addition to our two annual office closures in July and September, closing our office for 57 work days. In this episode, I’m sharing how…
Client Experience: How to Consistently Foster Respect
When it comes to working with clients, there are a lot of places where things can get bumpy. For me, respect has definitely been one of those places, and respect can make or break your client experience in so many different ways. In this episode, we’re looking at the importance of respect to creating a…
Building a Trusted Business: 7 Specific Ideas to Implement in 2022
Trust is a key component of your ability to market, sell and serve your clients on an ongoing basis. But building trust is harder than it may seem, especially as the status quo of online business teaches tactics and tricks that break trust and lead us down a treacherous path. In this episode, I’m sharing…
Building and Breaking Trust: Three Common Tactics to Watch For
In marketing, we talk about the know, like, trust factor, but there’s an ongoing lack of understanding of what it really means to trust a business. What we often view as trust is really a superficial relationship that’s been built with us based on a set of twisted tactics. In this episode, we’re digging into…
Focusing on Values with Danait Berhe
When you think about your values, it’s easy for us to think about what matters on a personal level. But what about your business values? And how do we ensure they’re not just something we write down and forget about? In this episode, guest Danait Berhe shares how to put our business values into action. …
Trust First Pricing Principles
Pricing your services can be a tricky balance of not overvaluing or undervaluing what you do. Here are some pricing principles to help you get started including a few that may surprise you.